Sephora

Sephora Gift Cards and the Livstick

Sephora is a leader in global prestige retail, teaching and inspiring clients to play in a world of beauty. Their Gift Cards have been proposing the Livstick for years. Buy a Sephora Gift Card and add to it a personal video message.


A beautiful Gift Card....that can talk

Sephora is a leader in global prestige retail, teaching and inspiring clients to play in a world of beauty. Owned by LVMH Moët Hennessy Louis Vuitton, the world’s leading luxury goods group, Sephora has earned its reputation as a beauty trailblazer with its expertise, innovation, and entrepreneurial spirit.


For the last few years, Sephora has been proposing the Livstick on its Gift Cards. When you buy a Sephora Gift Card, you can now attach to/on your gift a private and personal video message for the person receiving your gift.
A innovative way to amplify the emotion of your gift.

The way it works is very simple.

On the back of every Sephora Gift Card, there is a unique QR Code and Code. To record a personal and private video message, the buyer of the card just needs to either scan the QR Code or type the code on a dedicated page (http://www.cartecadeausephora.com). Then, the buyer will be prompted to record or upload a video or a picture with a simple text message. That’s it ! And of course, this experience can be done from a mobile or a desktop computer.

And then, the gift card can be offered.

To discover the recorded message, the recipient of the gift card will just have to do the same: scanning the QR Code at the back of the card, or inputing the code on the Sephora’s landing page (http://www.cartecadeausephora.com)…and the message will simply appear. The beneficiary of the card will even be able to respond to this message by sending one of his/her own or could even decide to share the message received on Facebook….


Benefits for Sephora

There has been many benefits for Sephora, using the Livstick over the years.

By proposing this new feature, it reinforces Sephora’s commitment to continuously improving its customer’s experience.

It’s also an additional possibility for clients to customise and personalise their gifts.

And most important, since every message is encapsulated in a tailored Sephora’s user interface, it is the possibility for the brand to be strongly attached to an emotional message that will be viewed again and again…and maybe shared.

Other cases studies

Add a personal video message on a bottle of wine

Add a video message to your CLOS19.COM gift

Sephora is a leader in global prestige retail, teaching and inspiring clients to play in…

Contact us

Do you want to know more?

You’re interested in knowing more about us?
You want to partner and/or distribute our products?