The link alone
Use my link, you get a discount yourbrand.com/offer?ref=…
- No advice
- No tone
- No personal reason
Activate · Personal recommendation
Activate adds the face, voice and context that make a recommendation worth following — inside the referral program you already run.


01 — The problem
A referral link carries a destination — maybe a reward. It carries none of the advice, tone or personal reason that makes a recommendation credible.
Use my link, you get a discount yourbrand.com/offer?ref=…
A face, a voice and the reason why — attached to the destination.
Sofia recommends this for you
02 — How it works
The recommender records in the browser. The recipient watches, then lands on your page — one journey, start to finish.

The context they’d normally give over the phone — kept with the link.
The offer, product or program page the recommendation points to.
Video and destination travel together — one link, one journey.
03 — Use cases

Recommends this for you · 0:31
Let referrers explain in their own words why an offer could be right for someone they know.

Recommends this for you · 0:24
Turn satisfied customers into credible, personal guides — not scripted spokespeople.

Recommends this for you · 0:19
Give ambassadors a more human way to share a destination with the people who trust them.
04 — Fits your program
Activate is a brick inside the referral journey you already run — not a new program to operate.

One link to share livstick.co/r/…
One shared object, always together.
Your program’s tracking rides along.
Messaging, mail, social — wherever trust lives.
One journey you can follow end to end.
05 — The pilot
Activate is validated scenario by scenario — we’d rather prove one journey than promise instant deployment.
A referral or recommendation journey you already run.
Video + destination in your colors, on a real offer.
Your tracking, your allowed domains, your rules.
Decide on evidence from your own journey — not claims.
Walk through a full recommendation journey, sender to destination.
Allowed domains, consent and moderation — how the journey stays safe.
Read the overviewThe first validated pilot story will live here — nothing invented before.